October 2025

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GEO and G-SEO: How to optimise for the AI gods
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TL;DR version: AI has changed search. Generative engines don’t just list links — they give direct answers. If your content isn’t part of those answers, you’re invisible. GEO helps, but only so much. Adding citations, stats, and quotes can make engines more likely to feature you. But being quoted doesn’t...
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